Spark xyz

We facilitate quality feedback on image-based work for design schools & design professionals.

The best, most actionable feedback on creative work comes from fellow creatives, and COVID has moved formerly in-person collaboration online, but no platform currently incentivizes or facilitates quality creative feedback.

We facilitate quality, virtual critiques on creative work through our incentive structures and quality control systems.

We built a beta within 4 months of our co-founders meeting each other and launched our beta to professors from 25 universities.

We have a 100% conversion rate for professors we speak to either agreeing to use the platform with their students or referring us to a colleague whose classes will be a better fit for our software.

We built a rockstar board of advisors (https://www.creativecritique.community/about), including a social media influencer with 200k+ followers of our target audience.

Freemium

No alternative solution offers more than 2 of our 6 of our core components: a global community, a feedback portfolio, quality controls, incentive structures, private team spaces, and live image editing.

Offer design schools a free semester with our software.
After that, they can either pay to continue using the platform, or individual professors can refer other professors and each professor receives an additional free month for themselves and their students.

For design professionals requesting feedback on existing free alternatives, we offer them quality feedback for free on that platform, then invite them to join the free version of Creative Critique. We are also closing partnerships with professional associations for design representing 20,000+ users.

1. Finished Portfolio Sites: Behance, Dribble, Deviant Art, etc

How they're different: Designed to show potential clients

finished work, not to get in process feedback on current projects

2. Forum & Blog Style Sites: Reddit, GraphicDesignForums, etc

How they're different: Designed without incentives to ensure quality and consistent community feedback

3. Mass A/B Test Softwares: VWO, Optimizely, CrazyEgg, Social Media voting systems (Like Instagram Stories, Twitter Polls, etc)

How they're different: Provide “this or that” gut reactions, not explanations on how to improve aspects of projects in progress

Competitor	Website
CrazyEgg	www.crazyegg.com
Reddit	www.reddit.com
Behance	www.behance.net

We are open to meeting up to grab a coffee, or just to chat. We would really enjoy your feedback and insight into our venture and would be happy to discuss anything that you are currently working on to see if we can be of service!

Valuation:

N/A

Amount Raised to Date:

$16K

Friends & Family

$6K

Grant Dollars Awarded

$10K

TAM

$2.25B

SAM

$299M

SOM

$75M

Beta

Venture Capital Backed

Education Design Art

Creative Critique

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TAM SAM SOM

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Creative Critique

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